Buoyant hotel performance in Edinburgh whilst Glasgow and Aberdeen record declines

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed strong growth in Edinburgh and reductions in performance in Glasgow and, most notably, Aberdeen for Learn more

From our market research: Should you wear a helmet on your cycle commute to work?

The team at LJ Research are keen cyclists; three out of six team members pedal into the office every morning – despite strong North-sea winds and the rather frequent number of rain showers we regularly experience here in Edinburgh / Learn more

May 2016 paints a mixed picture for Scottish hotels

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed overall growth in Edinburgh and reductions in performance in Glasgow and, most notably, Aberdeen for Learn more

Evidence of improving picture for Aberdeen hotels

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed that hotels in Europe’s oil capital recorded the least steep reduction in occupancy in over Learn more

Hotel room rates grow in Edinburgh and Glasgow whilst challenges persist in Aberdeen

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed that hotels in Scotland’s two largest cities significantly grew their room rates whilst those in Learn more

February 2016 shows a drop in occupancy for Scottish hotels

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed that hotels in Scotland’s two largest cities minimised the impact of occupancy reductions by growing Learn more

How to write a Market Research Brief?

At the STR Tourism and Consumer Insights department, we are frequently asked for quotes and proposals from companies that require market research services. In most cases, however, we need to clarify a few specifics before we can outline an approach Learn more

Encouraging start to the year for Glasgow and Edinburgh hotels whilst challenges steepen in Aberdeen

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance in Glasgow, Edinburgh and Aberdeen, showed a robust start of the year for hotels in Scotland’s two largest cities and steepening Learn more

Seasonal cheer for Glasgow and Edinburgh hotels whilst Aberdeen hoteliers record historic lows

The monthly LJ Forecaster Scottish Intercity Report, from tourism market research specialists LJ Research, tracking city centre hotel performance showed year-on-year increases in occupancy and room rates in Glasgow and Edinburgh, but sustained losses for the Aberdeen hotel market in Learn more

Hillary trumps Donald in poll among US Travellers

Only a minority of US citizens hold a passport and can, as a result, travel outside of their country. How do you think passport holders would vote in the next US general election?  Do those who travel abroad have a Learn more