LJ Research is a Scotland-based boutique market research agency. We transform insights into business solutions, helping our clients to have the edge.


Our Expertise

Street Interviews

We offer fieldwork only or field & tab using our large fieldforce of fully trained and accredited interviewers. We use computer assisted personal interviewing (CAPI) techniques to ensure results are with you shortly after survey work has been completed.

Focus Groups & Qual

The team at LJ Research is very experienced at moderating focus groups or holding depth-interviews. The approaches we deliver are always tailored to specific briefs, never off-the-peg.

Online Surveys

We are experienced questionnaire scripters having surveyed tens of thousands of customers in 2016 alone. Our wholly owned and operated online survey tool Visitrac is a very cost-effective way to capture your target market’s feedback.

Marketing Research

Marketers in Scotland and the rest of the UK have commissioned us to use evidence and insight to make a difference to their brands, campaigns, PR & marketing strategies and development.

LJ Research Tourism Research

Our Clients

Kimberly-Clark, Skyscanner, Vets Now and the Leisure Pass Group are just a selection of recent and current clients. More flavours of the kind of projects we attract can be seen on our Our Clients page, although confidentiality means we can’t reveal too much detail!

Market Research Skyscanner

Brand Awareness and Brand Attribute Tracking for Skyscanner – the global travel search engine.

Market Research Vets Now

Campaign Evaluation and Brand Name Testing for Vets Now – a national network of veterinary practices.

Market Research Leisure Pass Group

Customer Satisfaction Surveys  and Tracking for the Leisure Pass Group – the global city card specialist.

kimberly clark

Creative Concept Testing for Kimberly-Clark, the world’s biggest tissue-maker.Market Research Edinburgh

 LJ Research Tourism Research

Our Team

LJ Research is an independent full-service market research agency founded in 1998. We are a collective of talented individuals who work with our clients to advise and consult collaboratively, proactively and strategically throughout.  LJ Research is a Company Partner of the Market Research Society, a registered Data Controller with the Information Commissioner’s Office and complies with the ICC / ESOMAR International Code on Market and Social Research and ESOMAR World Research Guidelines. Meet the Team here.
Market Research Membership




Request a Quote

LJ Research is committed to delivering more for our clients – more expertise, more value and better insights. Our researchers would be happy to provide you with a quote for any of our market research services – no job is too small for us.