Dumfries and Galloway September Accommodation Performance

September 2015

Some 193 Dumfries & Galloway-based hoteliers, operators of B&Bs, self-catering cottages / apartments, guest houses, holiday parks, caravan and camping sites, amongst other accommodation providers shared performance figures with the Tourism Consumer Insights team. The findings will contribute towards the identification of business growth opportunities and input towards the Tourism Strategy for Dumfries and Galloway.
The 4 charts below show accommodation performance for different geographical areas of Dumfries & Galloway and for accommodation sub-sectors in the region.  Participating accommodation providers are given this and additional information to allow them to evaluate their performance against that of others.
Click here to find out how to take part.

 

Average occupancy across all areas and sectors was 67.25% (down from August when it was 83.90%).
The average daily rate (i.e. average daily room rates for hotels, B&Bs, guest houses, etc; average self-catering unit rate for self-catering accommodation providers and average daily pitch rate for caravan / camping sites) was £60.89 (down from August when it was £62.30).

 

Industry Insight
Accommodation providers we surveyed shared the following comments about factors that affected September’s business:
Mixed comments were provided for this month:
– The operator of a Guest House in Wigtownshire said: “Astronomy season continues to be busy.”
– Another operator of a Guest House in Wigtownshire: “Reasonably happy with occupancy – not our best September but better than April – July! Main  concern is that the vast majority of bookings were repeat – few new visitors finding their way here.”
– The operator of a Guest House in Annandale & Eskdale said: “September figures greatly helped by Internation sheep dog trials.    Most weekends we were 80/100% full. Disappointing mid-week figures. Usual regulars returning for Autumn Breaks to Highlands, mostly single occupancy.  More needs to be done for area to be used as a base to tour to Edinburgh better rail links required!”
-Another operator of a Guest House in Annandale & Eskdale said:”The amount of people taking holiday breaks or long weekend holidays has dropped dramatically since the economic troubles since 2008!   People are struggling and have stopped travelling so often.  Most of my guests book one night stays, stopping to rest on their way north or south.”
To view January results, click here.
To view February results, click here.
To view March results, click here.
To view April results, click here.
To view May results, click here.
To view June results, click here.
To view July results, click here.
To view August results, click here.